urban-picnic-street-photography-competition-2013

Street Photography Competition 2013

urban-picnic-street-photography-competition-2013

Logorunner Design is proud to sponsor Urban Picnic Street Photography.

The street photography website is now launched, which includes the Urban Picnic Street Photography competition, with a grand prize of £1,000!

Feel free to start uploading your work for discussion and inspiration over at http://www.photographic-competition.com/ and, when you’re ready, upload your three best works of street photography to the competition (there is a separate entry form for the competition).

The Urban Picnic Street Photography website is a hub to share your street photography, be inspired, discuss photos and upload your three best shots to the Urban Picnic Street Photography Competition 2013. Whilst here you are invited to participate in discussion on anyone’s uploaded images.

Entrants will be in with a chance to win the top prize of £1,000 and have their work printed, framed and exhibited with the us at Urban Picnic Gallery.

Judging the competition will be Matt Stuart and Eric Kim, two of the most prolific and contemporary street photographers today.

Please use this resource as a place to find inspiration, develop ideas and create unique photographs.

 


global social media network

Brand Power: The Key to Small Business Recognition and Longevity

global social media network

Most small businesses today cannot afford to pay for expensive advertising campaigns. That doesn't, however, need to be a serious problem. Businesses can become profitable when they learn to take advantage of social media and mobile marketing. A business that can connect with their potential customers and work to maintain those connections through social media succeed in building the kind of brand loyalty that isn't possible with the traditional methods of advertising.

In an article in the June 2012 Small Business section of the New York Times, Austin Texas independent advertising agency founder MP Mueller tells the story of how Tito Beveridge successfully turned his one-man distillery operation into a vodka company that won the double gold medal at the 2001 World Spirits Competition, beating out 72 other vodkas by garnering the votes of 28 judges. At that time, Tito had no budget for advertising, and social media didn't exist as it does today.

Your Product is the Brand

Tito understood that without the money to spend on advertising, the only way anyone would find out about his product was by taking it to the people. He did so by going to non-profit events and gallery openings and taking his vodka, setting up a station where he poured, and serving drinks himself. He convinced bar owners to conduct blind taste tests, using his vodka and other brands for comparison. He even handed out vodka samples at liquor stores on weekends. His vision of what his brand should be was simple: produce a great tasting vodka that was reasonably priced. That vision hasn't changed, despite his success.

Tito's Handmade Vodka is now a very successful, thanks to exposure from the New York Times, CNN Money, Martha Stewart, the Wall Street Journal, and Buy American Challenge. He still uses his original, but simple logo design, which he prints on recycled paper.

Engage With Potential Customers

Engaging in conversations on social media sites with followers can turn them into potential customers. That kind of personal interaction is what customers want. They want to do business with companies or people who are willing to go the extra mile, to talk to them and to figure out what they need or want. To do that, you have to earn their trust, and then listen to what they say. Businesses that focus on customers, provide outstanding customer service and address customer needs can take advantage of this kind of concern and customer service and make that part of the overall design and vision of the brand.

  • Take Advantage of Social Media Networking

Angela Hausman, a professor of Marketing at Howard University, and the owner of Hausman and Associates, a marketing firm, stresses the importance of using social media to build a brand. She has five simple strategies that anyone can use to build and strengthen their brand. First, a business owner needs to identify their target market. Once they've done that, they can engage with that target market.

  • Find and Track Potential Influencers

Influencers are people who will spread the word about your product or business. Consider them fans or loyal customers because they can help you build your brand simply by mentioning it. Make a point of looking for people who mention you and/or your business, the frequency with which they mention it and what they say about it. Once you've created interest in your product through social media, then you have to make sure that the people who express interest are truly sincere in their interest. If you have a product that you sell to retailers, or sell online, offer these interested people a free sample.

You need to keep them interested and to do that you've got to offer incentives. Consider asking them to test new products, or offer regular coupons so that they will continue to engage with you and offer feedback. Another incentive might be to offer something free to social media followers and fans for inviting friends and family members to follow your company or participate in activities you create through social media. Make sure that they know that you value their opinion.

"When a business can give consumers something they may not know they need or aren't sure they want, and do so in a way that convinces a customer that they really do want it, the business has succeeded in doing something that makes it stand out above other businesses."

Create a website that becomes a visible representation of your brand or product. Many companies offer webhosting, but take the time to compare them on sites like webhostingchoice.com before deciding which one will serve your needs. A visible presence on the Internet, coupled with active engagement on social media networks is an excellent way to reach potential customers, engage with them regularly, get honest feedback and take advantage of the benefits of modern technology without the need to use print, radio or television advertising. At some point, once you've established your brand, you may want to consider converting your website into a mobile-optimized one and engaging with actual, loyal, and potential customers through text messaging.

  • Be Different

Successful branding requires that a business be different. The ability to create something unique, a special message, logo or service, or an offer that other businesses can't compete with are all things that will make a business standout. When a business can give consumers something they may not know they need or aren't sure they want, and do so in a way that convinces a customer that they really do want it, the business has succeeded in doing something that makes it stand out above other businesses.


social icons 2012

Premium Social Bookmark Web Icons

Social Bookmark Icons

At Logorunner Design we have produced a series of social bookmark icons for some of the favourite social networks.

As a promotion we thought it is a great way of sharing the social networking icons work produced. We have also included some useful web icons.

The icon sets have 100 social bookmarking services and some useful web icons. They have been produced in both vector format and .png format. The .png icons come in 3 different sizes, 48x48, 32x32 and 24x24 pixels.

There are a variety of style to choose from including glossy circles, two colour square icons, minimal and stylish grey/white icons sets. Feel free to use the icons for your private projects.

 

Premium Social Bookmark Web Icons

These sets have been put together with great attention to detail, relevance, design and style. They are high quality and with so many varied uses for these sets we have made them a premium download.

 

Social Bookmarking Icons to link to your favourite social media sites.

They grab your visitors attention and the logos / icons  are immediately recognizable. Social bookmarking Icons help to promote your website by making it easy for your visitors to promote and share your page via social media services.

 

Social bookmarking icons and web icons available in the premium download:

AIM, AMAZON, APP STORE, APPLE, BEEBO, BEHANCE, BING, BLINKLIST, BLIP, BLOGGER, BRIGHTKITE, DELICIOUS, DESIGN BUMP, DESIGN FLOAT, DEVIANT ART, DIGG #1, DIGG #2, DRIBBBLE, DRUPAL, DZONE, EBAY, EMBER, EVERNOTE, FACEBOOK, FACEBOOK PLACES, FAVES, FEEDBURNER, FLICKR, FOLKD, FORMSPRING, FORRST, FRIENDFEED, FRIENDSTER, GDGT, GITHUB, GOOGLE +1, GOOGLE BUZZ, GOOGLE TALK, GOWALLA, GROOVESHARK, ICLOUD, ICQ, LAST.FM, LINKEDIN, METACAFE, MIXX, MR WONG, MYSPACE, NETLOG, NETVIBES SHARE, NEWSVINE, NOWPUBLIC, OPENID, ORKUT, PAYPAL, PHOTOBUCKET, PICASSA, PLAYSTATION, PLURK, PODCASTING, POSTEROUS, QIK, RDIO, REDDIT, RETWEET, RSS, SHARETHIS, SKYPE, SLASHDOT, STUMBLEUPON, TAGZA, TECHNORATI, TIPD, TUMBLR, TWITTER #1, TWITTER #2, TWITTER #3, VIDDLER, VIRB, VIMEO, WIKIPEDIA, WINDOWS, WORDPRESS, XING, YAHOO,YELP, YOUTUBE, ZERPLY, email, like, search, zoom out, zoom in, bookmark, favourites, home, telephone, shopping cart, locked, settings

 

Pay via Paypal and receive a download link by email.

[paiddownloads id="2"]

 

The Vector Icons

 

100 vector social media icons
100 vector social media icons - clean minimal grey icons
100 vector social networking icons
100 vector social networking icons - clean minimal white icons
100 vector social icons square colour
100 vector social icons square colour
100 vector social icons square white on black
100 vector social icons square white on black
100 vector social icons square black on white
100 vector social icons square black on white
100 vector social icons in circles colour
100 vector social icons in circles colour
100 vector social icons in circles white on black
100 vector social icons in circles white on black
100 vector social icons in circles black on white
100 vector social icons in circles black on white

 

Photoshop .png Icons

Example square gloss icons from the pack:

free tumblr iconfree stumbleupon iconfree facebook iconfree behance icon

48 x 48,  32 x 32,  24 x 24

 

social bookmark icons-white
social bookmark icons-white
social bookmark icons - grey
social bookmark icons - grey
social bookmark icons square-gloss
social bookmark icons square-gloss
social media icons-square
social media icons-square
social media icons square-white
social media icons square-white
social media icons square-grey
social media icons square-grey
social bookmarking icons in circles-gloss
social bookmarking icons in circles-gloss
social bookmarking icons-circles
social bookmarking icons-circles
social bookmarking icons in cirlces-white
social bookmarking icons in cirlces-white
social bookmarking icons in cirlces-grey
social bookmarking icons in cirlces-grey

 

[paiddownloads id="2"]

Enjoy :)


Free social icons squares gloss

Free Social Bookmarking Icons

logorunner_social_bookmarking_icons

Promote yourself with great looking social bookmarking icons

A major feature for web sites and blogs today is the ability to easily bookmark or share content on popular social media platforms. Your website visitors should be able to easily share with their favourite social bookmarking services.

A great visual way is to use social bookmark icons when linking to social media sites. They grab your visitors attention and the logos / icons  are immediately recognizable.

Many social bookmark services encourage users to organize their bookmarks with informal tags.  A great way to promote your website or blog.

 

100 Free Social Bookmark Icons

Recently working on a website we produced a series of social bookmark icons for some of the favourite social networks.

As a promotion we thought it is a great way of sharing the social networking icons work produced. We have also included some useful web icons, such as email, telephone, zoom tools, shopping cart etc.

Download the free zip file below to get your free social bookmarking icon graphics.

The pack contains 100 bookmarking service icons in various sizes. Graphics format is PNG. Sizes include:

 

free tumblr iconfree stumbleupon iconfree facebook iconfree behance icon

48 x 48, 32 x 32, 24 x 24

Free social icons squares gloss

Social bookmark media icons and various web icons available in the free download:

AIM, AMAZON, APP STORE, APPLE, BEEBO, BEHANCE, BING, BLINKLIST, BLIP, BLOGGER, BRIGHTKITE, DELICIOUS, DESIGN BUMP, DESIGN FLOAT, DEVIANT ART, DIGG #1, DIGG #2, DRIBBBLE, DRUPAL, DZONE, EBAY, EMBER, EVERNOTE, FACEBOOK, FACEBOOK PLACES, FAVES, FEEDBURNER, FLICKR, FOLKD, FORMSPRING, FORRST, FRIENDFEED, FRIENDSTER, GDGT, GITHUB, GOOGLE +1, GOOGLE BUZZ, GOOGLE TALK, GOWALLA, GROOVESHARK, ICLOUD, ICQ, LAST.FM, LINKEDIN, METACAFE, MIXX, MR WONG, MYSPACE, NETLOG, NETVIBES SHARE, NEWSVINE, NOWPUBLIC, OPENID, ORKUT, PAYPAL, PHOTOBUCKET, PICASSA, PLAYSTATION, PLURK, PODCASTING, POSTEROUS, QIK, RDIO, REDDIT, RETWEET, RSS, SHARETHIS, SKYPE, SLASHDOT, STUMBLEUPON, TAGZA, TECHNORATI, TIPD, TUMBLR, TWITTER #1, TWITTER #2, TWITTER #3, VIDDLER, VIRB, VIMEO, WIKIPEDIA, WINDOWS, WORDPRESS, XING, YAHOO,YELP, YOUTUBE, ZERPLY, email, like, search, zoom out, zoom in, bookmark, favourites, home, telephone, shopping cart, locked, settings

Download the zip file here:

zip

Download Free Social Bookmarking Icons

[1.1 MB]

Premium Version

For only £5 you get many variations including vector versions, two colour, square or round. See premium pack details here.

social icons 2012

Download the premium version with 10 variations of style, vector art and .png versions included.


100 vector social media icons

100 Free Vector Social Media Icons

100 Vector Social Media Icons

100 Social Networking icons in vector format.

At Logorunner Design we work on numerous websites. A feature for most web sites and blogs today is the ability to easily share content on popular social media networks. Your visitors should be able to easily share with their favourite social bookmarking services.

Our design philosophy is to produce clean, minimal and quality design for everything we do. We've produced a set of social icons in vector format to help designers who are looking for a simple and effective design solutions for social buttons. The icons are one colour (black) and can easily be inverted. The style has been kept simple and iconic so it can be adapted to many uses. The premium version also has a colour set. As a promotion we think it is a great way of sharing the work produced.

Free Version

The free .zip file contains 100 free vector based social bookmarking and useful web icons in Adobe Illustrator .ai, .eps and .pdf formats. The icons are black on white, and have no background. You may download this file and use the social and web icons for your personal use.

zipFree Download for 100 Vector Social Media Bookmarking Icons

(0.8 MB)


Premium Version

Included in the premium version are the social network icons within buttons, social network icons within squares and there are colour sets for both. The premium version contains Adobe Illustrator .ai, .eps and .pdf formats.

The pack also contains Photoshop .png files, 48x48, 32x32, 24x24 pixels.

You may download this file to use the social and web icons for your personal use.

100 Vector Social Media Icons in Circles 2 colour

100 Vector Social Media Icons

100 Vector Social Media Icons

100 Vector Social Media Icons

100 Vector Social Media Icons

100 Vector Social Media Icons

 

Premium Version

 

Photoshop .png Icons

Example square gloss icons from the pack:

free tumblr iconfree stumbleupon iconfree facebook iconfree behance icon

48 x 48,  32 x 32,  24 x 24

 

social icons 2012

 

[paiddownloads id="2"]

Pay via Paypal and receive a download link by email.


Why vectors?

This is mainly useful for designers and artists who are looking for vector versions of  social icons so they can scale to any size without loss of details. Designers can then adapt and create their own versions without loss of detail.

Social Media Icons & Useful Web Icons

A great visual way is to use icons when linking to social media sites. They grab your visitors attention and the logos / icons are immediately recognizable.

What is social media? Many social bookmark services encourage users to organize their bookmarks with informal tags. This is a great way to promote your blog or website. So if you didn't know what is Myspace? or what is Twitter? Now you can find just how many there are.

 

Social Media Network Icons available in Downloads:
AIM, AMAZON, APP STORE, APPLE, BEEBO, BEHANCE, BING, BLINKLIST, BLIP, BLOGGER, BRIGHTKITE, DELICIOUS, DESIGN BUMP, DESIGN FLOAT, DEVIANT ART, DIGG #1, DIGG #2, DRIBBBLE, DRUPAL, DZONE, EBAY, EMBER, EVERNOTE, FACEBOOK, FACEBOOK PLACES, FAVES, FEEDBURNER, FLICKR, FOLKD, FORMSPRING, FORRST, FRIENDFEED, FRIENDSTER, GDGT, GITHUB, GOOGLE +1, GOOGLE BUZZ, GOOGLE TALK, GOWALLA, GROOVESHARK, ICLOUD, ICQ, LAST.FM. LINKEDIN, METACAFE, MIXX, MR WONG, MYSPACE, NETLOG, NETVIBES SHARE, NEWSVINE, NOWPUBLIC, OPENID, ORKUT, PAYPAL, PHOTOBUCKET, PICASSA, PLAYSTATION, PLURK, PODCASTING, POSTEROUS, QIK, RDIO, REDDIT, RETWEET, RSS, SHARETHIS, SKYPE, SLASHDOT, STUMBLEUPON, TAGZA, TECHNORATI, TIPD, TUMBLR, TWITTER #1, TWITTER #2, TWITTER #3, VIDDLER, VIRB, VIMEO, WIKIPEDIA, WINDOWS, WORDPRESS, XING, YAHOO, YELP, YOUTUBE, ZERPLY

 

Note: The icons may not be resold, sub licensed, rented, transferred or otherwise made available for use. The icons may not be offered for free downloading from websites other than www.thelogorunner.com

Privacy Policy

 


Free vector social bookmarking icons

Social networking icons in vector format.

free_vector_bookmarking_icons1

 

Recently working on a website we produced a series of social bookmark icons for some of the favourite social networks.

As a promotion we think it is a great way of sharing the work produced.

The zip file contains 24 free vector based social bookmarking icons in an Adobe Illustrator .ai format. It has been kept basic so designers can take the basic shapes to create variations for their own projects.

Also included in the free download is the original flash .fla file. These are the glassy effect icons and could be useful for Flash projects.

Why vectors?

This is mainly useful for designers and artists who are looking for a vector version of icons so they can scale to any size without loss of details. Artists could then adapt and create their own versions.

 

Social Networks

A major feature for web sites and blogs today is the ability to easily bookmark or share content on popular social media platforms. Your website visitors should be able to easily share  with their favoured social bookmarking services.

A great visual way is to use icons when linking to social media sites. They grab your visitors attention and the logos / icons  are immediately recognizable.

Many social bookmark services encourage users to organize their bookmarks with informal tags.  A great way to promote your WordPress blog.

 

24 Free Vector Social Bookark icons

Download the free zip file below to get your free vector graphics for the social network icons.

The pack contains 24 bookmarking service icons within one .ai file.

 


Flash Social Bookmarking Graphics

Also included in the zip file is the original Flash .fla file. This file has all the icons along with the glossy layers. I've added this as it is useful for any Flash development.

The free social media icon vector graphics were created originally in Flash, and then exported to Illustrator (without the glassy effect layers).

Social Bookmarks and various networking icons available in free download:

Blinklist, Yahoo Buzz, Delicious, Designfloat, Devmarks, Digg, Diigo, Email, Facebook, Google bookmarks, Izeby, Linkedin, MisterWong, Mixx, MySpace, Newsvine, Reddit, rss, Script and Style, Stumbleupon, Technorati, Tipd, Tumblr, Twitter


 

Premium Version - Updated 2012

social icons 2012

zip

Download Free vector social bookmarking icons

(1.403 MB)

 


Making a successful brand

logos6

What exactly is a brand anyway?

From an early age we make thousands of choices that ultimately decide what kind of person we will be. Whether we will be good or bad, trustworthy or unreliable, unkind or responsible, hardworking or lazy. Everything we do and the way we act along with our appearance will give an outward impression to others.  This is how we define our own reputation, and it can determine how successful we become in life. For a company it’s exactly the same, and we call it a brand.

It's important to know the difference between identity and branding, to understand what makes a successful brand.

Branding is not about trying  to get potential clients to choose you over competition, it's about getting your audience to see you as the only solution to their problem. It's not about you. It's not about your product. It's not about your service. It's about them.

 

logos6


Advertising grabs their minds, branding takes their hearts.

Standing out from a crowd is easy, but you need good reason to do so. Your logo gives your business the recognizable face to the world, but it’s what people think when they see your logo that is important. Your logo carries your reputation for reliability and trust that may take years to build. It is important to convey all aspects of your brand with positive, clear communication.

You can't afford to be complacent. Your reputation or brand has its foundations in the quality of the things you make and the services you provide. A brand is only as good as the reputation that builds it. If the branding is wrong, so is everything else.

logos7





Build a successful brand from your strengths.

As a business you set yourselves tough targets to make the best possible impression to customers and clients. This impression is based not just on your products or services, or your identity but also on the customers impression of every one of your staff. The brand begins in the business plan, build a successful brand from your strengths. If one part of your actions falls below the standard that your customers expect, then their overall perception is affected.


“It's not about you. It's not about your product. It's not about your service. It's about them.”

-Rob Frankel

 

 


The power of WordPress as CMS

Reasons why we like WordPress.

WordPress can be a great all round solution for nearly any type of website on the internet. Whether your goal is a simple blog or a complex content management system, WordPress is accessible to all.

Licensed under the GPL, WordPress is free and open source. Beginners, or people looking for a free option can be writing on the internet in no time at all. Designers and developers can download, install and start adapting WordPress very easily. Many hosting companies now have a one button press strategy to install and have WordPress working on your desired domain.


WordPress as a C.M.S. (Content Management System)

WordPress is a powerhouse blogging and development platform, but can it be used as a serious CMS? Forget using wordpress as a blog and think about it as a regular website and how you would engineer a site. By learning the basic principles of the code or by utilising existing plugins you can adapt WordPress into something amazing. You can even hide the fact that it is WordPress by changing the appearance of the 'back-end' and login system.  In WordPress you have the ability to categorize, tag and add detailed custom fields, it makes indexing data and searching really easy. The logorunner website is a great example of how to adapt WordPress.

So here are the reasons why we think WordPress is great to develop with:

It’s Simple

WordPress is a really straight forward system to setup and use. Adding content with a WYSIWYG editor is straight forward and familiar. The only task is producing interesting content. We also recommend adding a few well written plugins to enhance the basic install. A plugin to manage photos and pictures easily and a good flash / video player.

It’s Flexible

You can change the look and feel of your site in a matter of minutes. WordPress supports themes or templates that are built to give it a unique look and feel. Themes are completely decoupled from your content allowing you to custom change CSS parameters without fear of loosing your information. There are a number of sites dedicated to providing WordPress themes.We usually find a theme that we like to use as a base and then modify it so that it is just what we want.

It’s Powerful

It uses AJAX, is dynamic, social, interactive, and interacts with just about any other web 2.0 / social media site out there.
WordPress is built on a three part architecture that keeps people honest. The first is the WordPress engine. It is an OpenSource project created by a diverse group of developers with a simple mission of creating great software.WordPress is search engines friendly right out of the box. With the addition of a few plugins like All-In-One-SEO, and Google XML Sitemap Generators, your installation of WordPress will become Google’s best friend. The Wordpress community give it all the love and support it could ever need.

Plug and Play

The WordPress architecture supports the addition of custom functionality through plugins. Plugins are individual software programs adding specialized features and functions to WordPress. Plugins are desiged by developers around the world. Whether you are interested in making your installation of WordPress more accessible to search engines or publishing your audio files to iTunes, there is a plugin for everyone. WordPress plugins are literally plug and play (both to install and maintain)

It's popular

WordPress is a widely used platform. The popularity of WordPress is no coincidence and the points mentioned above are a big reason why WordPress is such a popular blogging and CMS platform. As far as support is concerned WordPress has one of the best support communities. If you have a question head on over to the support forum.

WordPress is the first choice for many personal blogs all over the world. You can make it look and feel just how you like, for free. With a little more knowledge of CSS and WordPress PHP basics you can turn it into a powerhouse website, content managed and search engine friendly.

There have now been enough versions to have proved that it’s a stable solution. Once setup, your site just works. Allowing you to create content rather than troubleshoot errors. To conclude, WordPress is great for writers, software designers/developers, and the internet overall.